OUGD502 - Studio Brief 02 - Interview Flag Designs

From this feedback, the selected designs were created digitally, using Photoshop to allow for quick mock-up's.


Space

This design utilises a muted colour palette to represent a typical white studio space. It also symbolises the uncertain nature of finding a studio spaces for young creatives working freelance. During the interview, Will talked of how undefined space can be, as himself and friend had to improvise a studio space in their own bedrooms due to economic factors and a lack of availability elsewhere.



North-South Divide

Using a more traditional colour palette, this design represents the divide between the North and the South of England, both politically, economically and socially. The large red section symbolises a traditionally Labour community and the growing power of the North of the country. The white stripe creates a literal divide between the two halves of the design, and the yellow is representational of the economic wealth of the South. The red and the yellow combined in also a subtle reference to the colours of the Northumbrian flag, where myself and Will are both originally from.



Risograph

Continuing the use of block colours and shapes, the final design also incorporates a gradient to represent the printing style of a Risograph printer. The bands of colours can also symbolise a stack of paper as it is printed and deposited in the out-tray.


Feedback from peers confirmed that both the final designs and the colours schemes used were strong and represented the themes of the interview successfully. After these design had been finalised, they were sent to print. They were printed on pigment cotton (sateen) fabric at size of 307mm by 455 mm. These dimensions are in keeping with standardised sizes of most flags, but simply scaled to down to accomodate the size of the fabric and to keep economic costs low.